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FilmBooster - Business development

Building FilmBooster – A Hub for European Cinema Overview FilmBooster is a platform designed to connect young audiences with the depth and diversity of European cinema. With a focus on innovation, community, and accessibility, FilmBooster seeks to redefine how European films are discovered and experienced across borders. My work with FilmBooster is centered on building its foundation, forging strategic partnerships, and expanding its reach in key markets, ensuring it becomes the go-to space for young film enthusiasts. To tackle these challenges, I developed a multi-faceted strategy: 1. Strategic Collaborations: I established partnerships with major players in the European audiovisual sector, including Europa Distribution and national distributor unions. These collaborations allow FilmBooster to feature exclusive content and gain visibility at key industry events like Berlinale. 2. Market Expansion: Targeting Germany, Poland, France, and Hungary as initial markets, I designed localized strategies to build FilmBooster’s presence, tailoring marketing efforts and user experiences to resonate with each region. 3. Funding and Sustainability: I led the preparation of applications for Creative Europe funding, focusing on Innovation and Business Tools and MEDIA 360°. These applications highlight FilmBooster’s unique approach to digital film curation and engagement, ensuring long-term sustainability through grant support and co-financing. 4. Youth Engagement: Understanding the preferences of digital-native audiences, I helped shape FilmBooster’s user experience around interactive features like live Q&As, thematic film challenges, and community-driven content sharing. 5. Data-Driven Insights: By integrating advanced analytics, FilmBooster monitors user behavior and engagement to refine its offerings. These insights also inform our partners about audience trends, enhancing collaboration and shared growth. FilmBooster’s journey is ongoing, with a focus on scaling its reach, deepening partnerships, and enhancing the platform experience. By continuing to innovate and adapt, FilmBooster aims to become the leading platform for European cinema, connecting audiences with stories that inspire, entertain, and unite.

Strategy by

Theremin

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